Automated email sequences with 100-point quality scoring, A/B testing, and deliverability optimization. From onboarding to reactivation, the system generates quality-scored messages and runs intelligent experiments.
Purpose: New user activation
Trigger: User signup event
Strategy: Welcome โ Quick win โ Feature intro โ Social proof
Cadence: Day 0, Day 2, Day 5, Day 7
Goal: First meaningful action
Purpose: Ongoing value delivery
Trigger: Time-based (weekly/monthly)
Strategy: Tips โ Updates โ Educational content โ Community
Cadence: Weekly or bi-weekly
Goal: Sustained product usage
Purpose: Win back inactive users
Trigger: 30+ days inactivity
Strategy: "We miss you" โ What's new โ Incentive โ Last chance
Cadence: Day 0, Day 3, Day 7
Goal: Return to active status
Purpose: Product updates & launches
Trigger: Feature release or event
Strategy: Teaser โ Launch โ Benefits โ How-to
Cadence: Event-driven
Goal: Awareness and adoption
Every message variant scored automatically. Get letter grades (A-F) before sending a single email. Catch deliverability issues early.
Subject Line (0-25): Length, clarity, spam words, personalization, mobile optimization
Preview Text (0-20): Extends subject, adds context, length, mobile truncation
Body Content (0-25): Value proposition, scannability, formatting, brand voice consistency
CTA Quality (0-20): Action verbs, specificity, placement, urgency, clarity
Deliverability (0-10): Spam words, link count, formatting issues, text/HTML ratio
Test personalized vs generic, question vs statement, curiosity vs clarity, emoji vs no emoji. Subject lines have the highest impact on open rates.
Test message length (short vs detailed), tone (formal vs casual), value prop emphasis, story-based vs direct, bullet points vs prose.
Test morning (8-10am) vs afternoon (2-4pm) vs evening (7-9pm). Optimal times vary by audienceโtest to discover what works.
Test button text ("Get Started" vs "Try Now"), placement (above fold vs bottom), design (button vs link), urgency level.
Test name in subject vs no name, dynamic content vs static, behavioral triggers vs generic, segmented messaging vs one-size-fits-all.
Test 3-email vs 5-email sequences, daily vs every-2-days cadence, aggressive follow-up vs gentle nurture.
The Analyst Agent enforces minimum thresholds for valid conclusions:
โข Sample Size: 500+ per variant (statistical power)
โข Collection Period: 48+ hours (time zone coverage)
โข Confidence Threshold: 95% (statistical significance)
Experiments that don't meet thresholds continue running until they do. No premature winners declared.
Dynamic Templates: JSON export with handlebars variables
Marketing Campaigns: Complete campaign definitions
Transactional: API-ready message objects
Integration: Direct API push or manual import
Campaigns: CSV with subject, body, CTA
Automations: Sequence definitions with triggers
Templates: HTML export for template library
Integration: CSV import or API sync
JSON: Structured data with all metadata
CSV: Simple tabular format
HTML: Raw HTML for any ESP
Plain Text: Text-only versions included
GrowingLoop doesn't lock you into a specific email service provider. Generate quality messages, export in the format your ESP needs, and publish through your existing workflow. The system provides the intelligenceโyou control the delivery infrastructure.
Character Limit: 160 chars (careful messaging)
Use Cases: Time-sensitive, high-urgency, transactional
Quality Scoring: Adapted for SMS constraints
Status: In development
Template System: Pre-approved messaging templates
Use Cases: Customer support, notifications, rich media
Quality Scoring: Template compliance validation
Status: Planned for Phase 2
Same quality scoring system. Same A/B testing framework. Same belief propagation. Expand to SMS and WhatsApp while maintaining the rigorous approach that makes email campaigns effective.